With Break Every Rule reached Tina for the first time #1 on the German album charts and remained there for 9 weeks. The album is more pop orientated than its predecessor and includes no cover versions. All first five songs were written and produced by Graham Lyle and Terry Britten, the team behind the 1984 hit single What's Love Got To Do With It. Tina performed most of the songs live at her Break Every Rule Tour, available on the album Live In Europe from 1988. The album was reviewed in Billboard magazine in it’s issue from September 27, 1986.
Photographer: Herb Ritts
Release: September 05, 1986
Label: Capitol / EMI
Format: Vinyl / CD / Cassette / Cartridge / Digital
Charts: Germany: #1 / UK: #2 / Europe: #2 / USA: #4 / #1 in Austria, Denmark, Finland, Norway, Portugal, Spain, Sweden, Switzerland / Australia: #11
Certifications: UK: 1x Platinum / Germany: 3x Gold, 2x Platinum / USA: 1x Gold, 1x Platinum
Grammy: Best Female Rock Vocal Performance for „Back Where You Started“ (1987)
Capitol Records released a Radio Interview with questions from Paul Gambaccini about the new songs, her autobiography I, Tina and many other things. The track Back Where You Started, written by Bryan Adams and Jim Vallance was a promotional single in North America and managed to reach the American and Canadian charts. Tina’s vocal performance earned her also a Grammy Award in 1987.
Also the autobiographical song Overnight Sensation was released for radio stations and although this track was never released as an official single, a very rare music video was produced, which was possibly also used as an advertisement for Mobil. It shows Tina with a jeans trouser and jacket, dancing around at a gas station as well as some scenes where she drives a truck. The clip was shown on the TV-Show The Tube in England on December 18, 1986.
was a Pepsi commercial in 1986 / ’87, while Pepsi was the sponsor for Tina’s Break Every Rule Tour. The advertising was recorded solo and as a duet together with the following artists: The Thai singer and actress Pu Anchalle Jongkadeekij, the Puerto Rican singer Wilkins, the Philippine singer Gino Padilla, the Brazilian singer and actor Evandro Mesquita and the Mexican singer Emmanuel. The solo version is available as a live and studio version. The live version was included into the Break Every Rule home video on VHS.
Pepsi Cola released also a special promotional edition of the album in Europe with a very nice gatefold cover, featuring pictures from the We Got The Taste advertising and infos about the promotion.
In 1987, the additional commercial Creation was produced together with David Bowie, including a short version of the song „Modern Love.“
„I remember making a commercial for Pepsi-Cola with Tina 1986 in Los Angeles. She turned up absolutely on time. She had to do, I think, fifteen different versions of that bloody film, duetting with different persons from God knows where. They were all late and hungover and this, that, and the other. Tina walked in and said, ‘Tell me where to stand, tell me what to do, and I’ll do it. I trust you.’ That commercial was in the biggest film studio you’ve ever seen in your life. She wasn’t expecting that. She was expecting to sit on a stool and talk to some local singer. She had just a great energy to overcome it.“
UK: Wogan: Typical Male (August 11, 1986), Break Every Rule (June 10, 1987) / Late Late Breakfast Show: Typical Male, Two People, Interview (September 13, 1986) / The Tube (December 18, 1986) / Breakfast Time: Interview (June 01, 1987)
USA: MTV Video Music Awards: Typical Male (September 05, 1986) / Ebony JET Showcase: Interview (November 07, 1986) / Max Headroom’s Giant Christmas Turkey: Host (December 18, 1986) / MTV Videos: Host (1986) / Siempre en Domingo: Better Be Good To Me, Typical Male, We Don’t Need Another Hero (1986) / Today Show: Interview (1986) / American Music Awards: What You Get Is What You See (January 26, 1987)
Germany: Wetten Dass…?: Typical Male (September 27, 1986) / WWF-Club: Two People (October 17, 1986) / Na Sowas!: Interview, Two People (October 18, 1986) / Peter’s Pop Show: Typical Male, Two People, What You Get Is What You See (December 06, 1986) / Mensch Meier: Two People (1986)
Spain: Tocata: Typical Male, Two People, Interview, What You Get Is What You See (August 20, 1986) Netherlands: Countdown: Typical Male, Two People, Interview (September 14, 1986) / Platentiendaagse: Typical Male, Two People, Private Dancer (October 03, 1986) Italy: Domenica in: Typical Male, Interview (October 12, 1986) / Fantastico: Typical Male, Two People (1986) / Serena Dandini: Interview (1986) Portugal: A Quinta Do Dois: What You Get Is What You See, Typical Male, Interview (October 16, 1986) France: Champs-Elysées: Typical Male, Two People (November 01, 1986), What You Get Is What You See (March 28, 1987) Sweden: Jacobs Stege: Typical Male, Interview (November 29, 1986) Belgium: Bingo: Typical Male (1986) Switzerland: Musicland: Typical Male (1986) Norway: Jeg, Tina: Special (January 31, 1987) Spain: Angel Casas Show: Interview (May 21, 1987)
In 2022, the album was released as a Deluxe Edition, which features the original album fully remastered, a collection of B-sides, remixes, live performances, Tina's Guinness World Record performance in front of over 180,000 adoring fans at the Maracanã in Rio de Janeiro as well as for the first time the concert at Camden Palace and all music videos on DVD.
Beside the deluxe package, it’s also available on 1LP black vinyl, as an expanded 2CD version and for streaming. The booklet contains new liner notes by Mark Rowland and the box includes two digisleeves with printed inner sleeves and an art card.
For promotion, a remastered version of the powerful rock song Don’t Turn Around, used for the b-side of the albums first single Typical Male and the 'Vocal Dance Mix' of the track Afterglow were released as digital singles.
Photographer: Herb Ritts / Paul Cox
Release: November 25, 2022
Label: Rhino / Parlophone
Format: Vinyl / 2 CD / Digital / Box (3 CD, 2 DVD)